Hermes is not synonymous with those who show off their wealth

Lead: Hermes recently in China’s image, and its own product quality has nothing to do. In the West, it has been regarded as among the top apparel brands, “the last of a noble,” high society to have its “H” logo proud. But in China, Hermes Birkin bags 30 especially its many other brands, has been regarded as a sign of show off their wealth.

From the age of 25 years in Hermes leather processing specially Frederick Kewei Perth Pierre (Frédéric Weberspiel) recently completed a work, it is a long with pink baby dromedary hooves. Rather, he was just in the first foot of small animals on a large circular sticky leather and filled with a lot of their limbs will be expanded within the polyurethane foam. Camel wool body through the thick fur of high quality sewing pins made ​​of wool smoothness is based on the location of fur varies.

People in order to have a Birkin bag, spend a few thousand yuan to buy at a fake version. People often said with a smile, the Chinese people have a Birkin bag far exceeds the number of Hermes Belts in France, only the output. In the face of Mei-United States, in particular, different hope this sought after young female customers, Hermes and respect they can not refuse.

In early September, Hermes held in Beijing in a year’s biggest men’s release, this is the brand held in China within three years two major fashion events. Paris fashion in the home they release, usually two years once. Activities of the site layout cleverly, with the light bulb suspended in the sky so that people feel like being indoors the stars of the wilderness. Hermes products are all arranged in the “Star”, the organizers will be a miniature urban landscape of Paris copy to the scene, you can one clearly saw the Eiffel Tower, men Hermes products – hats, leather decorative accessories, bags, clothes occupy different each display area, activities of people can enjoy the freedom to be as close as art watches, purses, cigar boxes and more.

Because it is the men’s release, so no one would recognize the Hermes products. In fact, Hermes initially low-key in a completely hand-made and well-known, even today an ordinary Chinese people can tell the difference times Birkin and Kelly, Hermes is still being produced each year only a few people who use the bags, but not every package has a Mei-US ambassador to the public are known to do. In fact, not a luxury as the main purpose is practical, but are used to highlight the status. But some brands subtle, some publicity. Hermes Kelly Other managing director Florian CRAEN North Asia, said, “consumers are diverse, some discreet, some intriguing, but not for those who prefer to use Hermes to show off our people, this consumption should buy those more obvious fashion label brand. ”